A one-stop guide to business planning for all businesses

Creating a great business plan is the first and most vital step to business success. Business Plans For Dummies, Australian Edition, walks you through each stage of the planning process -- from writing mission statements to identifying new business opportunities -- and shows you how to draw up marketing plans, competitor assessments, financial projections and much more.

Discover how to:

• Plan for the future
• Identify customers and their needs
• Differentiate your business from the competition
• Create financial projections
• Be a great manager
• Expand your business

Published: 2005